This is Our Story - From Humble Beginnings to Trusted Holiday Experts

It all began in 1954. A small, family-run coach company based in Norfolk, with a simple yet ambitious promise: to make coach travel safe, comfortable and truly enjoyable. Over seven decades later, that promise is still at the heart of everything we do.

What started modestly has grown steadily - not by cutting corners or chasing volume, but by delivering quality, care and honesty. Through generations, we’ve maintained a family-first ethos, ensuring every journey feels personal, friendly and reliable.

• Family-Run & Friendly - At Eastons, you’re not just a booking reference - you’re a guest. We treat every traveller as part of the family.
• Honesty & Transparency - No hidden costs, no unpleasant surprises. What we promise is what you get.
• Comfort & Quality - From our coaches, to hotels, to excursions - quality & your comfort is in every detail.
• Reliability & Safety - We know what matters most: getting you there - and back - safely, comfortably, and on time.
• Personal Service - We listen to your needs and build holidays that suit you, not the other way around.

Who We Are - The Eastons Family

Behind every journey is a dedicated team.

• The management team - family members who remain actively involved, preserving our founding values.
• Friendly office staff - ready to help with bookings, questions and support.
• Experienced drivers - skilled, courteous and committed to your safety and comfort.
• Ground partners & guides - trusted local experts, ensuring the places you visit are well-chosen, welcoming and smoothly organised.

When you travel with Eastons, you travel with people who care. We’re proud of our heritage, our team and the experiences we create - and we believe that shows in every journey we run.

Today, Eastons remains rooted in Norfolk - but our journeys take people across the UK - from the coastlines of Wales, to historic Scottish cities, the scenic English countryside and beyond. Whether it's a weekend getaway, a week away or a European adventure - we bring the same dedication, warmth and professionalism to every trip.